Chris Tam

I work on SEO and AEO at Amplitude.

You can find my work experience on LinkedIn, thinking out loud on X, or quietly shipping things on GitHub.

Build log / 01 16 min read

The data, indexation, internal linking, analytics, and agent workflows behind four months of programmatic SEO growth.

Read

A bit about me.

People + crawlers
Structured data describing Chris Tam and this profile page
01 ProfilePage
mainEntity Person / Chris Tam
dateModified
02 Person
name Chris Tam
description SEO and AEO lead
jobTitle Sr. Growth Marketing Manager, Search & AI Discovery
worksFor Organization / Amplitude
workLocation San Francisco Bay Area, California
knowsAbout SEO, AEO, and how brands earn visibility across traditional and AI search.
sameAs LinkedIn X GitHub

The rest

What else I'm up to.

Always building
Consulting

I help companies and organizations connect their products with the people already looking for them, using SEO and AEO to turn discovery into growth.

Previous
Currently building

Cardshows.io - The ultimate Pokemon, sports, and TCG card show and shop directory.

Builder stack
  • Built on Next.js with Claude Code and Codex
  • Data discovery and enrichment with Hermes
  • Analytics with Amplitude
  • Programmatic SEO and structured data

Read the full CardShows.io build log →

Next up
I'm actively working on more programmatic SEO projects. Stay tuned!
Ask me about
  • Vibe coding and my Hermes setup
  • My trading card collection
  • Pu'erh and oolong tea
  • PC gaming
  • How I got started in SEO
  • Crypto and web3
  • 3D printing

Across the years

Industries I've worked in.

Different markets, same curiosity